THE CHALLENGE
The New Reality for High School Athletics
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"High school presidents are reaching out to RecruitU because other schools are attempting to poach their top athletes — including players whose seasons have not even begun yet."
— George White, Founder & CEO
RecruitU
"High school presidents are reaching out to RecruitU because other schools are attempting to poach their top athletes — including players whose seasons have not even begun yet."
— George White, Founder & CEO
RecruitU
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😟 TEAM IMPACT
Disrupted culture, chemistry and morale |
📉 REPUTATION DAMAGE
Program perception suffers in the community |
💸 FINANCIAL COST
Lost tuition revenue and development investment |
HOW WE HELP
Three Ways RecruitU
Strengthens Your Program
Each service works independently or as part of a full partnership.
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SERVICE 1 OF 3
🎓 RECRUITING GUIDANCE PARTNERSHIP Your school's embedded college recruiting expert. → Individual athlete evaluations → Personalized college matching → Direct coach outreach → Family education sessions Keeps athletes committed. Attracts new families. |
SERVICE 2 OF 3
🏫 ATHLETE RETENTION STRATEGY Stop transfers before they happen. → Retention audit → Competitive landscape analysis → Coach and staff education → Parent communication strategy Built around the 50% transfer reality facing schools today. |
SERVICE 3 OF 3
💰 NIL ADVISORY FOR YOUR ATHLETES A differentiator no competing school currently offers. → Plain-English NIL education → Revenue share guidance → Contract red flag identification → Pre-commitment review support First-mover advantage for your program. |
| "When families trust the guidance they're receiving, they're far more likely to stay at their current school, work within its programs and focus on long-term success rather than short-term moves."
— George White, Founder & CEO
RecruitU
WHY RECRUITU
Expertise Plus Access — For Your Program
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🎓 EXPERTISE
College coaches who have recruited at every level — from DIII to high Division I. When families ask how your school supports recruiting, RecruitU is your answer. |
📞 ACCESS
When we call college coaches on behalf of your athletes — they respond. That credibility makes your athletes get noticed without needing to transfer. |
FREE RESOURCE
📋 The RecruitU Retention Playbook
A comprehensive strategy for keeping your top athletes, attracting new ones, and standing out from competing programs — written by George White based on direct work with high school presidents.
→ Why 50% of athletes are transferring and what drives it
→ Building stronger athlete and family relationships
→ Individualized recruiting plans that keep athletes committed
→ NIL advice and scholarship support structures
→ Turning retention into your competitive recruiting advantage
→ Building stronger athlete and family relationships
→ Individualized recruiting plans that keep athletes committed
→ NIL advice and scholarship support structures
→ Turning retention into your competitive recruiting advantage
COMMON QUESTIONS
Frequently Asked Questions
Everything high schools and prep programs need to know about partnering with RecruitU
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❓ What types of schools does RecruitU partner with?
We work with private high schools, independent schools and prep programs of all sizes. Our services are relevant to any school that fields competitive athletic programs and wants to improve athlete retention and college placement outcomes. We have experience working with programs across a wide range of sports, school sizes and competitive levels.
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❓ How does the RecruitU partnership affect our existing coaching and counseling staff?
We work alongside your coaches and college counseling staff — not in place of them. RecruitU adds college-level recruiting expertise that many high school coaching staffs don't have the time or background to provide. Our college coaches bring credibility and insider knowledge that strengthens your program's reputation with athletes and families without disrupting your existing staff relationships. The result is a stronger, more credible program for coaches and athletes alike.
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❓ Can RecruitU help us attract new student-athletes, not just retain current ones?
Yes. Schools that offer structured recruiting guidance are significantly more attractive to college-bound athletic families. Families evaluating schools increasingly ask how the school will help their child navigate the college recruiting process. Schools that partner with RecruitU answer that question with genuine expertise and a proven track record. Many of our partner schools use the RecruitU partnership as an active enrollment marketing and differentiation tool to attract new student-athletes.
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❓ Do you advise on NIL for athletes who are still in high school?
Yes. While NIL compensation itself is not available to high school athletes, many recruits receive NIL and revenue share agreements as part of their college offers. We help athletes and their families understand and evaluate those terms before making any commitments. This is one of the most valuable services we provide — athletes who understand what they are signing are far less likely to end up in situations like the Damon Wilson case, where a student faced six-figure penalties simply for transferring schools.
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❓ How does a school measure the return on investment from partnering with RecruitU?
Schools measure the RecruitU partnership impact in several ways:
→ Reduced transfer rates — fewer athletes leaving mid-program
→ Improved college placement outcomes — more athletes successfully recruited to college programs
→ Increased enrollment inquiries from athletic families who specifically mention college recruiting support as a factor in choosing a school
→ Stronger coach and family relationships built on trust and professional guidance
→ Enhanced school reputation among college coaches who recognize RecruitU's involvement
The most direct measure is simple: Are your athletes staying, thriving, and getting recruited to great college programs? RecruitU's track record says yes.
We work with private high schools, independent schools and prep programs of all sizes. Our services are relevant to any school that fields competitive athletic programs and wants to improve athlete retention and college placement outcomes. We have experience working with programs across a wide range of sports, school sizes and competitive levels.
━━━━━━━━━━━━━━━━━━━━
❓ How does the RecruitU partnership affect our existing coaching and counseling staff?
We work alongside your coaches and college counseling staff — not in place of them. RecruitU adds college-level recruiting expertise that many high school coaching staffs don't have the time or background to provide. Our college coaches bring credibility and insider knowledge that strengthens your program's reputation with athletes and families without disrupting your existing staff relationships. The result is a stronger, more credible program for coaches and athletes alike.
━━━━━━━━━━━━━━━━━━━━
❓ Can RecruitU help us attract new student-athletes, not just retain current ones?
Yes. Schools that offer structured recruiting guidance are significantly more attractive to college-bound athletic families. Families evaluating schools increasingly ask how the school will help their child navigate the college recruiting process. Schools that partner with RecruitU answer that question with genuine expertise and a proven track record. Many of our partner schools use the RecruitU partnership as an active enrollment marketing and differentiation tool to attract new student-athletes.
━━━━━━━━━━━━━━━━━━━━
❓ Do you advise on NIL for athletes who are still in high school?
Yes. While NIL compensation itself is not available to high school athletes, many recruits receive NIL and revenue share agreements as part of their college offers. We help athletes and their families understand and evaluate those terms before making any commitments. This is one of the most valuable services we provide — athletes who understand what they are signing are far less likely to end up in situations like the Damon Wilson case, where a student faced six-figure penalties simply for transferring schools.
━━━━━━━━━━━━━━━━━━━━
❓ How does a school measure the return on investment from partnering with RecruitU?
Schools measure the RecruitU partnership impact in several ways:
→ Reduced transfer rates — fewer athletes leaving mid-program
→ Improved college placement outcomes — more athletes successfully recruited to college programs
→ Increased enrollment inquiries from athletic families who specifically mention college recruiting support as a factor in choosing a school
→ Stronger coach and family relationships built on trust and professional guidance
→ Enhanced school reputation among college coaches who recognize RecruitU's involvement
The most direct measure is simple: Are your athletes staying, thriving, and getting recruited to great college programs? RecruitU's track record says yes.
GET STARTED
Ready to Stop the Transfers and Start Building a Stronger Program?
✓ No long-term commitment required to get started
✓ Works alongside your existing coaching and counseling staff
✓ Results measured in retention rates, placements, and enrollment
✓ Works alongside your existing coaching and counseling staff
✓ Results measured in retention rates, placements, and enrollment
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"When families trust the guidance they're receiving, they're far more likely to stay at their current school, work within its programs, and focus on long-term success rather than short-term moves."
— George White, Founder & CEO RecruitU
— George White, Founder & CEO RecruitU
